Articles

As of August 1, 2025, Romania's VAT changes are in full effect. The standard rate has increased from 19% to 21%, and the previous reduced rates (5% and 9%) have been replaced with a flat 11% rate.

While the medical industry has long invested in equipment, facilities, and technology, patient experience is quickly becoming a key differentiator in an increasingly competitive market.

The data already exists. It’s just not being used where it counts. When used strategically, retail data becomes more than a checklist, it becomes a business asset.

Retail today is a high-stakes game. It's not just about filling shelves or ticking boxes. It’s about making sure every customer walks away feeling valued, understood, and eager to return.

Urban expansion, shifting population centers, and changing household incomes all play a role in how retail networks are developing across Romania. Stores that performed well two years ago may now be less relevant.